CHANEL: NEW WATCH CAMPAIGN
Imagine a world in which models’ slender limbs were the primary means of learning the time. It would certainly make the activity of telling the time inordinately more entertaining, don’t you think? Well, this is the precept for Chanel’s clever new watch campaign. But before you look at these gorgeous watches, look at the model’s poses and see if you can guess what time they are indicating. Go on, give it a try.
By Ted Stansfield