Thom Browne’s Office Hours: Take A Look at Exclusive Images from the AW19 Fittings
It’s been just over 10 years since Thom Browne crossed the pond from America and presented his first collection in Europe. That was the AW09 men’s show and Browne was the guest designer at Pitti Uomo in Florence, where he served up a high dose of executive realness with the ever so subversive undertone. The set was created as a mid-century office, with 40 models wearing exactly the same look – a Thom Browne uniform, completed with crisp tailoring, a grey cardi and those Clark Kent frames. With that show, Europe adopted Browne as their own, making him arguably the most European of the Americans.
Celebrating the 10th anniversary of that major moment on the Thom Browne timeline, the American designer recreated the notion of that men’s show in Paris this past Sunday. “The [AW19] collection celebrates the introduction of my collection to Europe 10 years ago. It is based on classic tailoring and a true American sensibility which has been essential to the collection from the beginning,” he told us after the show. His Paris showroom was built to reflect the aesthetic of the the brand and the NYC office architecture. In preparation to the show, Browne commissioned LA-based photographer Emma Louise Swanson to capture the process on Polaroids, once again reflective of the mid-century era which the office architecture most closely resembles. We were lucky enough to get our hands on the polaroids, and we’re bringing them to you – exclusively, because that’s how we like it. Think Mad Men, with a dash of Dalì’s surrealism. She owns 51% of the company and she’s got you in her palm. That’s the Thom Browne woman, and our true dream indeed.
Polaroids by Emma Louise Swanson.