Monday 4th January

| BY Jack Moss

Gucci: SS16 Campaign

Now, as we curse the swell of people descending on our neighbourhood Whole Foods today in the hopes of leading a better, healthier life, Ten Towers are opting for another kind of fulfilment, in the form of Gucci’s SS16 campaign. Because what better way to fill our voracious post-holiday appetites than with the glories and grandeurs of Alessandro Michele’s new Gucci, brought to life by the lens of Glen Luchford in their SS16 campaign? Shot in Berlin, it features a number of (what we believe are called) tableaux, featuring nice looking models in bohemian get-ups – placed everywhere from a toilet next to a hand dryer to upon a skateboard, carrying some sort of  stuffed bird. Alexander Fury has revealed on Instagram that this scene bears remarkable resemblance to an event in his own life: “in 1998 I was cautioned by Manchester Metropolitan Police for nicking a taxidermied cockatiel and making a getaway on a skateboard in boxer shorts as summer shorts, my mum’s blouse and a raspberry beret.” Which may or may not be a fib.

Photographed by Glen Luchford

www.gucci.com