Monday 14th December

| BY Jennifer Raymont

Kate and Lila Moss Launch Their Own Line of Merch

It’s about time Kate Moss had her own merch, don’t you think? The supermodel extraordinaire has teamed up with her daughter, Lila, to create the first Kate Moss Agency line of apparel, and it’s pretty darn great.

The mother-daughter duo has come together to launch Eyescapes: a series of tees, totes and hoodies that take inspiration from Rankin’s 2013 series of the same name. Kate explains that, “since everyone was living in hoodies in lockdown the team at the agency and I decided it would be fun to create some merchandise of our own.” The result is an easy-going collection featuring a close up of Kate’s eye taken by the legendary photographer which comes plastered across each piece. Flashes of green and amber make for one striking iris. As for Lila – who made her catwalk debut back in October at the football-inspired Miu Miu show – her favourite piece is the black hoodie, “it is super cosy and the perfect item to throw on with any look,” she explains.

The collection is completely ethically sourced and produced. From the 100% organic cotton sourced near the factory in Tiruppur, India to the recyclable packaging. Beauty may be in the eye of the beholder, but nothing comes close to the glistening gaze of a fashion icon plastered across your back, does it?

Photography courtesy of Kate Moss Agency. The ‘Eyescapes’ merch collection by Kate and Lila Moss is available online now.

kmastudio.com