Maison Margiela Launches a Genderless ‘Icons’ Collection

There are few words that could encapsulate the Maison Margiela brand – ‘iconic’ being one of them. It’s quite fitting, then, that the cult fashion house has introduced Icons, a new genderless collection of wardrobe staples and formalwear done the Margiela way.

Currently taking over Margiela’s flagship stores in London, Tokyo, Paris and Shanghai via immersive pop-up spaces, the collection is designed for those who want to integrate Margiela into their everyday uniform. The pieces are more paired back than the artisanal fashions we’re used to seeing on the Margiela catwalk, yet carry the distinct design codes that John Galliano’s vision for the brand is built on.

The first Icons drop features roomy trench coats which carry red threading details, relaxed denim, bias-cut, silk tailoring and comforting knitwear. In a press release, the brand described the Icons collection as being the final tier of a pyramid: themes are established in the haute couture ateliers of the Artisanal collection, which feeds the brand’s ready-to-wear season that follows; ideas which are then anchored by the Icons range. The full Margiela package, if you must.

Shop the ‘Icons’ collection online and in Maison Margiela stores worldwide.