Tuesday 5th February

| BY Dino Bonacic

Naomi Campbell Represents All of Our Fitness Goals in The New Campaign For Equinox Hotels

What do you look like when you work out? Like an other-worldly goddess wearing haute couture and not even breaking a single drop of sweat? No? Well, neither do we. But luckily for all of us, there’s people like Naomi Campbell in this world, showing us how it’s all done. And whatever Miss Naomi is selling – we’re buying.

In a short film directed and shot by Nick Knight and his team at Showstudio, the original Black Panther is doing a bit of ballet and then some jumping jacks, all in a room full of mirrors and shining lights. “Calming activity or just nothing at all, sleeping – these are the things that help you to regenerate, whether it’s physical activity, or eating – if you exhaust yourself mentally, you are no good to yourself or anyone else,” Queen Naomi says as she works out and promotes the launch of Equinox Hotels, a new lifestyle addition to the Equinox fitness brand. Naomi for personal trainer, Naomi for president, Naomi for everything…