Friday 8th October

| BY Francesca Ciavarella

Prada on Ice Arrives at Selfridges’ Corner Shop

It’s official: Prada has qualified for the Winter Olympics! Fresh after the brand’s SS22 show, which simultaneously took place in Milan and Shanghai, Mrs P and Raf present a special collection inspired by winter sports.

Gearing up to the games in Beijing, which take place this coming February, the brand has taken over Selfridges’ Corner Shop for Prada on Ice, a special line of athleisure garments intersected with the iconic Linea Rossa logo.

Covering all basis, the collection features ski trousers and jackets, Bermuda shorts made of technical fabrics, double-printed jersey outfits, and mountain-inspired sweaters made in extremely fine cashmere. Skis, snowboards, sledges, snowshoes, and accessories like ski goggles, ski boot bags, and sleeping bags are also part of the collection – prpped and ready to Prada-ify your entire trip to the alps. See you on the slopes.

Photography courtesy of Prada. The Prada on Ice pop-up is open at Selfridges’ Corner Shop till October 31. 

prada.com