Etro: Ready-to-wear AW21
Gimmo Etro, who founded Etro in 1968, has collected many special things over the years, including the costumes of Rudolph Nureyev. Veronica Etro dipped into her father’s private archive for inspiration for her AW21 show. The rest came from the sartorial flair of Jimmi Hendrix and the idea of free-spirited, unfettered dressing, which has long been part of the Etro DNA.
The silhouettes had an eighties feel. So leggings and over-the-knee boots were worn with little lace-up, renaissance jackets inspired Nureyev’s costumes or shoulder-padded cable-knits. There were T-shirt dresses in cotton or printed paisley chainmail, primary coloured hoodies and oversized polo tops, worn with patchwork blousons. Drama came from the fringed capes and floor-length leopard coats, which referenced Hendrix’s glamour.
It was all put together in a contemporary way that addressed post-pandemic dress codes (or the new lack of them). Smart, casual, day, night – these conventional distinctions were deliberately blurred. Feel free to wear what you want, when you want, was the message. Clothes with a sense of freedom and adventure: Etro has been the go-to house for that since it launched in 1968. After a year of freedom curtailed, Etro’s aesthetic is particularly appealing.
Photography courtesy of Etro.