Monday 19th July

| BY 10 Magazine

WATCH: Head on a Summer Road Trip with Loewe’s Paula’s Ibiza Fragrance

Clubs are back open, social distancing is gone, but still no holidays? With the Delta variant spreading like wildfire across the British isles, the chances of getting to travel here, there and anywhere we please this summer is looking slimmer by the day.

Thankfully, Loewe has the perfect tipple for whetting your appetite for that dream summer vacay of yours. Celebrating the brand’s Paula’s Ibiza fragrance – Loewe’s unisex scent released last April – Jonathan Anderson has teamed up with director Manson to create a new short film dubbed Summer Daze.

Starring Bridgerton actor Simone Ashley, as well as Arón Piper and Fernando Lindez, the trio head on a sun-kissed road trip. First taking a bike ride across deserted roads, they end up heading to the beach, stripping their kits off and frolicking in the sea. Expect washboard abs, a bit of snogging, and even a quick second shot of a bare bum. Very cheeky.

Obviously, the whole thing smelt splendid thanks to the Paula’s Ibiza fragrance, which mixes notes of fresh coconut with warm ambergris for a scent that reminds Anderson of his trips to Ibiza as a teenager. Balaeric beaches, we want to run to you…

Loewe’s Paula’s Ibiza fragrance is now available at, Loewe stores and select stockists.