Thursday 25th February

| BY 10 Magazine

Gucci: Ready-to-wear AW16

The 1970s via the 1570s. Studio 54 with the Renaissance. Borgias meets Bianca Jagger? It’s a mad mad mix at Gucci, a glorious mash up of histories and loves, whirled together in a blender and laid out for all to feast on. God it’s difficult to reconcile the fact Alessandro Michele has just passed the 12 month mark, offish, as the company’s creative head, given how thoroughly and – we must say – radically he’s overhauled the image and reinvented the style of this most Italian of brands. As ever there was an undercurrent of lust to this Gucci show – something he shares with his predecessors at the label. This lust feels more consumer than carnal though. There’s an urge to acquire, to get your mits on the sequin dresses, the brocade jackets, the chiffon gowns and the graffiti-sprayed bags and mink coats. Form an orderly queue punters.

Photographs by Jason Lloyd-Evans

www.gucci.com