Thursday 14th January

| BY Jack Moss

Iceberg: SS16 Campaign

A visual feast courtesy of Iceberg – stripes, spots, curvy things – basically, enough to send you into a fashion-based trance. Ten Towers is currently experiencing mass hallucination. In the best possible way, obv. Thanks Iceberg. Apparently, “the background is a colorful graphic set that brings in a POP nuance, one of the distinctive elements of Iceberg’s DNA.” And all inspired by the work of Italian pop art college artist, Enrico Baj, who according to Wikipedia has “an obsession with nuclear war” and “a long interest in the pseudo-philosophy ‘pataphysics.” Luckily, none of these show up here – instead, it takes his “positive energy, fun and colours” – and what else could you want from a campaign than that? Well, nice clothes. But this is Iceberg, so you don’t need to worry about that…

Photography: Charlie Engman
Styling: Phoebe Arnold
Hair Stylist: Tamas Tuzes
Makeup Artist: Kanako Takase
Talent: Meghan Collison, Annika Krijt, Ryan Keating

www.iceberg.com